About Us
About Co-Luxe
Rational insight into business logic,
humanistic perspective on brands & society.
Coco Wang
Founder & Chief Strategy Officer
Co-Luxe was founded by Coco Wang in 2025.
Over 20 years of brand strategy and marketing management experience spanning international luxury retail, philanthropy, and sustainability.
Former China Marketing Director at SKP-S and Lane Crawford, CMO at Teach For China.
International Luxury Retail
Strategic and brand transformation experience with SKP-S, Lane Crawford and other premium retail brands—deep understanding of brand expression within the luxury context.
Philanthropy & Sustainability
Long-term partnerships with UNDP, ABC Consulting, and Tencent SSV to bridge commercial success with social impact.
Cultural Innovation
Curated major SKP art projects including JingArt x SKP-S Beijing 2024, pioneering luxury-brand cultural collaborations and retail space narratives.